Case Studies

Real transformations, told without revealing client identities. Each case represents a pattern we see repeatedly—and know how to solve.

Case 01

The Scaling Founder

Situation

A B2B SaaS founder with strong product-market fit and $2M ARR. Growing 15% month-over-month but feeling increasingly reactive. Every week felt like firefighting.

Problem

No clear prioritization framework. The roadmap changed weekly based on whoever shouted loudest—investors, customers, or team members. Strategic decisions were made in Slack threads at midnight.

What We Did

Implemented a decision framework that separated strategic priorities from tactical noise. Created a quarterly planning rhythm with clear criteria for what makes the roadmap vs. what gets logged for later. Established weekly strategic check-ins to catch drift early.

Outcome

Roadmap stability improved dramatically. Team reported 40% less context-switching. Founder reclaimed 10+ hours per week previously spent on ad-hoc decisions. Series A raised at 3x valuation target.

What They Gained

A replicable system for making decisions under pressure, plus the confidence to say 'not now' without guilt.

Case 02

The Inherited Team

Situation

New VP of Operations at a 50-person agency. Inherited a team with zero documentation, inconsistent processes, and heavy reliance on institutional knowledge.

Problem

Every project felt like starting from scratch. Onboarding took months. When key people took vacation, work stalled. The team was talented but exhausted from constantly reinventing the wheel.

What We Did

Ran a systematic process audit, interviewing team members across departments. Identified the 12 core workflows that drove 80% of delivery. Documented each with clear ownership, triggers, and outputs. Built templates and checklists into existing tools—not new systems to maintain.

Outcome

Onboarding time reduced from 3 months to 4 weeks. Project delivery consistency improved measurably. Two senior team members who were considering leaving chose to stay, citing reduced stress.

What They Gained

Operational resilience. The team could finally take vacation without everything falling apart.

Case 03

The Capacity-Capped Consultant

Situation

A successful independent consultant with a waiting list of clients. Billing $300K annually but working 60+ hour weeks. Every attempt to hire or systematize had failed.

Problem

The consultant's value was deeply personal—clients paid for their specific expertise and judgment. Previous attempts to delegate resulted in quality drops and client complaints. Growth seemed impossible.

What We Did

Distinguished between judgment work (non-delegable) and execution work (systematizable). Created a 'consulting operating system' with templates for common analyses, frameworks for client communication, and structured handoff points. Designed a junior consultant role focused on execution with clear escalation triggers.

Outcome

Brought on two junior consultants who now handle 40% of project work. Revenue increased to $500K with the same weekly hours. Wait list eliminated. Taking first real vacation in four years.

What They Gained

A model for growth that didn't require cloning themselves or compromising quality.

Case 04

The Pre-Launch Startup

Situation

Technical founder with a working prototype and strong early interest from potential customers. Needed to translate technical capability into a business plan for seed fundraising.

Problem

Could explain the technology in detail but struggled to articulate the business. Previous pitch attempts got questions like 'What's the actual product?' and 'Who exactly is the customer?' Knew the answers intuitively but couldn't communicate them clearly.

What We Did

Intensive two-week sprint to extract and crystallize the founder's implicit knowledge. Built a clear value proposition, defined the initial customer segment, scoped the MVP, and created a go-to-market strategy. Developed pitch materials that translated technical capability into business opportunity.

Outcome

Closed a $750K seed round within six weeks of completing the sprint. First three customers signed within 90 days. Founder reported feeling 'finally clear' about what they were building and why.

What They Gained

Clarity that enabled action. The plan wasn't just a document—it was a decision-making tool.

Case 05

The Growing Services Firm

Situation

Design agency growing from 8 to 25 people in 18 months. Processes that worked with a small team were breaking down. Quality inconsistent. Margins eroding.

Problem

No clear service delivery model. Each project manager ran projects differently. Scope creep was endemic. The founders spent most of their time managing chaos instead of selling or doing creative work.

What We Did

Designed a standardized service delivery framework with clear phases, milestones, and client communication points. Created project templates with built-in scope management. Established a project review rhythm that caught issues early. Defined clear roles and responsibilities across the growing team.

Outcome

Project profitability improved 25% within two quarters. Client satisfaction scores increased. Founders returned to client-facing work. Successfully won two enterprise accounts that would have been impossible before due to delivery concerns.

What They Gained

The ability to scale without sacrificing the quality that made them successful in the first place.

See yourself in any of these stories?

These patterns repeat. If you're facing similar challenges, we likely know how to help.

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